The Huichol, Maya and other indigenous peoples of Mexico believed the cacao seed was the bounty of the gods, a gift from Paradise. Among the Maya only nobles, priests and warriors were considered worthy of chocolate. But to the Huichol, who have used it in ceremonies since time immemorial, leaving offerings of chocolate to show their love for Mother Earth, this "Food of the Gods" is for everyone to enjoy. Now, you too can experience the Shaman's Secret®.

Spain 1544, the Kekchi Maya offered gifts of their most precious possessions to Prince Philip: quetzal feathers, copal, lacquered gourds and, of course, jars of beaten chocolate. The Huichols know that gifts of chocolate help people develop and strengthen a mutual love with the earth and each other. Offer Shaman Chocolates® to those you love, knowing each bar, made from the finest organic ingredients, is every bit as precious. Once, cacao beans were "coin of the realm" throughout MesoAmerica.

Today, Huichol Indians don't harvest money from trees, but profits from the sale of Shaman Chocolates help support the Huichol's economic and cultural survival. This small tribe of approximately 15,000 living in Mexico's Sierra Madre mountains near Ixtlan are perhaps the last in the Americas to have retained their pre-Columbian traditions. With each purchase of Shaman Chocolates you help them to preserve the ceremonial traditions, rich mythology and magnificent visionary art that compliment Huichol culture.

Savor Shaman Chocolates knowing it is not only the gift of the gods, but delicious, organic and tastes heavenly too.